Bestheim follows in the footsteps of Moon Hunters by deploying its Zero Limit concept, a range of alcohol-free sparkling wines. Embodying audacity and creativity, this new range aims to redefine the codes of conviviality and tasting without limits. The objective is to offer everyone, especially young consumers (18-30 years), a friendly and festive tasting experience without moderation. Zero Limit drinks are low in calories and made with natural flavours.
In an eco-design approach, the range adopts minimalist packaging and a capped bottle, eliminating the cap and the muselet, the two most difficult elements to recycle. The design pack embodies values of conviviality and sustainability, while reflecting modernity and innovation. Product created entirely in Bordeaux to minimize transport from the vine to the glass.
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